# Boom > AI-powered user research platform that conducts personalized conversations via WhatsApp to understand why users churn and help win them back. Boom replaces manual user research with AI-driven interviews at scale. Companies upload a user list, define research goals, and Boom's AI reaches out via WhatsApp to conduct adaptive conversations that uncover actionable insights—all in days, not weeks. ## Key Facts - Y Combinator backed (F25) - 3x higher response rates than email surveys - Results delivered in 48-72 hours - 50+ languages supported automatically - No code or engineering required to get started ## Use Cases - Churn research: Understand why users leave and what would bring them back - Feature feedback: Learn what users really think about your latest release - NPS follow-up: Go deeper than the score to understand the "why" - Conversion research: Discover why users don't complete purchases or sign-ups - Onboarding drop-off: Find where new users get stuck and why ## How It Works 1. Create a research initiative with goals and guiding questions 2. Upload your user list (CSV) 3. AI conducts personalized WhatsApp conversations at scale 4. Get actionable insights with sentiment analysis, key themes, and quotes 5. Optionally trigger win-back campaigns for churned users ## Links - [Website](https://useboom.ai): Main product page - [Full LLM Context](https://useboom.ai/llms-full.txt): Detailed information for AI agents ## Social - [Instagram](https://www.instagram.com/useboom.ai/) - [LinkedIn](https://www.linkedin.com/company/use-boom-ai/)