Boom vs Blip
Boom’s agent writes first, follows up when the customer goes quiet, calls when a call works better, and picks who to reach from your real customer data.
The main difference
An AI agent that writes first, follows up and calls, and picks who to reach from your real customer data.
Bots, campaigns and Blip Desk across many channels, built and run by your service team.
Boom vs Blip, side by side
Both run AI agents on WhatsApp at scale. Here is where they differ, from Blip’s own site and help center.
- Starts the conversation
BoomYes. The agent writes or calls first, when your journey says so
BlipYes, as a template campaign. Replies go to a bot flow, where an AI agent can answer
- Holds a real two-way conversation
BoomYes. An AI agent reads every reply, asks the follow-up and acts on it
BlipYes. Studio Agent blocks with OpenAI or Gemini models, knowledge bases and tools
- Channels
BoomWhatsApp, Instagram, Messenger, SMS, email, voice and web chat, with one memory
BlipWhatsApp, Instagram, Messenger, SMS, email, RCS, Telegram, Teams, Apple Messages and web chat
- Phone calls
BoomYes. The same agent calls, and a chat can turn into a call
BlipHuman agents on WhatsApp calls, as an add-on. No AI on calls
- Customer data
BoomBuilt-in CDP that reads live from your database or API. No CSV
BlipContact profiles and extras. Segmentation is a beta on profile fields only
- Journeys
BoomVisual builder: send, wait, branch, change channel, call your API
BlipBot flow builders plus scheduled template campaigns
- Turns replies into data
BoomYes. Extraction fills typed fields and reports from every conversation
BlipSentiment, volume and urgency listening, plus an AI quality score for service
- Human handoff
BoomShared inbox. A person takes over with the full context
BlipYes. Blip Desk with queues, tickets, teams and Copilot for agents
- Customer research
BoomInterviews that ask the next question, at survey scale
BlipNo themed or research reports from replies found
- Spanish and Portuguese
BoomNative. The agent, the product and the team work in es, pt and en
BlipBrazilian, with offices in Mexico City and Madrid; help center in pt, es and en
- Pricing
BoomPlans from USD 350 a month. Credits cover conversations, calls and messages
BlipPlus and Super tiers by conversations and attendants; Enterprise on request
What we say about Blip comes from its own public pages, checked on October 15, 2026. Something changed? Tell us and we will fix it.
Which one should you choose?
Choose Boom if:
- You want an agent that writes first and follows up, not a template campaign that hands replies to a bot.
- You want AI on calls too: the same agent places them, and a chat can turn into a call.
- You want to pick who to reach from your own data, read live, not from a few profile fields.
- You want replies turned into fields and reports, like churn reasons, not only sentiment and volume.
Choose Blip if:
- You need Apple Messages, Teams, Telegram or RCS next to WhatsApp, on one platform.
- You run a large human service team that needs Blip Desk queues, tickets and Copilot.
- You want customers to pay inside the chat, with Pix, card or a payment link.
- You want a Tier 1 Meta partner already handling over 125 million interactions a day.
What comes with Boom
- 01
Connects to your database
Plug in a read-only database, Shopify, Skio or the events API. The agent reads live data, so there is never a CSV to upload.
- 02
An agent live in two days
Connect a channel, pick who to reach and review the first conversations. Your agent is talking to customers in two days.
- 03
Every channel, one memory
WhatsApp, Instagram, Messenger, SMS, email, voice and web chat. A customer who switches channels stays in one conversation.
Boom vs Blip, answered
Is Boom a Blip alternative?
Yes. Boom covers what teams use Blip for, WhatsApp campaigns, AI agents and a human inbox, and adds an agent that starts the conversation, follows up and calls, a CDP with segments on real data, and reports built from every reply.
Does Boom have every channel Blip has?
No. Boom runs WhatsApp, Instagram, Messenger, SMS, email, voice and web chat, with one memory per customer. If you depend on Apple Messages, Teams or Telegram, Blip covers those today.
Can I keep my WhatsApp number?
Yes. Blip documents porting between providers, and we run the move with you.
How long does switching take?
Days. Port the number, connect your data, and review the first conversations before going to full volume.
Watch Boom follow up a Blip campaign
Bring a campaign you send today. We will rebuild it as a Boom journey and show you the follow-ups, the calls and the data it leaves behind.